Legal Notice

Last updated: July 15, 2026

This Legal Notice applies to the website secoride.com and all content, products, features, communications, and services offered by SECO Ride.

By accessing or using this website, you acknowledge and agree to the terms described in this Legal Notice, together with our Terms of Service, Privacy Policy, Shipping Policy, and Return & Refund Policy.

1. Website Operator

This website is operated by:

SECO Ride
Surf, Skate & Lifestyle
Leominster, Massachusetts, USA

Website: secoride.com
Customer Service Email: customerservice@secoride.com
WhatsApp: +1 978-728-2077
Instagram: @secoride

SECO Ride currently operates as an online store. A complete commercial mailing address will be added when a permanent business address becomes available.

2. General Information

The information available on this website is provided for general informational, promotional, and commercial purposes.

SECO Ride makes reasonable efforts to ensure that website information is accurate and current. However, we do not guarantee that every description, image, price, availability notice, measurement, delivery estimate, or other website detail will always be complete, error-free, or current.

We may correct, update, modify, or remove website information at any time without prior notice.

3. Product Information

SECO Ride makes reasonable efforts to accurately present its apparel, accessories, surf-inspired products, skate-inspired products, and lifestyle merchandise.

Product appearance may vary slightly because of:

• Screen and device settings.
• Lighting and photography.
• Manufacturing variations.
• Material texture.
• Printing or embroidery placement.
• Product updates.
• Differences between production batches.

Measurements and sizing information are approximate unless otherwise stated.

Customers should review the product description, sizing information, price, availability, shipping estimate, and applicable policies before completing a purchase.

4. Prices and Availability

All prices are displayed in U.S. dollars, unless otherwise stated.

Prices, products, collections, promotions, and availability may change before an order is completed.

We reserve the right to correct obvious pricing, product, promotional, or technical errors. If an error affects an order that has already been submitted, we may contact the customer for confirmation or cancel the affected item and issue an appropriate refund.

Advertising and promotional claims must be truthful, non-deceptive, and supported by a reasonable basis under applicable federal standards.

5. Intellectual Property Rights

Unless otherwise stated, all content available through this website is owned by, licensed to, or used with authorization by SECO Ride.

Protected content may include:

• The SECO Ride name and logo.
• The “Ride Your Wave” slogan.
• Product names and collection names.
• Graphics and illustrations.
• Photographs and videos.
• Website text and written materials.
• Product designs.
• Icons and visual elements.
• Website layout and presentation.
• Marketing and social media materials.

Website content is protected by applicable copyright, trademark, and other intellectual property laws. U.S. copyright law is contained in Title 17 of the United States Code.

No website content may be copied, reproduced, republished, distributed, modified, displayed, sold, licensed, or used for commercial purposes without prior written permission from SECO Ride or the applicable rights holder.

6. Copyright Notice

© 2026 SECO Ride. All rights reserved.

The inclusion of a copyright notice identifies the party asserting ownership of original website materials. Copyright registration, when pursued, is handled through the U.S. Copyright Office.

Permission to use SECO Ride content may be requested through:

Email: customerservice@secoride.com

Submitting a request does not guarantee that permission will be granted.

7. Trademarks

The SECO Ride name, logo, slogans, product names, graphics, and other brand identifiers may constitute trademarks or trade dress owned by SECO Ride.

They may not be used in a manner that:

• Suggests an unauthorized association with SECO Ride.
• Causes confusion regarding the source of products or services.
• Misrepresents sponsorship, approval, or affiliation.
• Damages or dilutes the SECO Ride brand.
• Promotes counterfeit or unauthorized merchandise.

Under USPTO guidance, a business may use the TM designation to claim rights in a mark used for goods even when the mark has not been federally registered. The ® symbol should be reserved for federally registered marks.

Nothing on this website grants a license to use any SECO Ride trademark without prior written authorization.

8. Third-Party Trademarks and Content

Company names, product names, logos, images, social media platforms, payment providers, carriers, and other third-party identifiers appearing on the website may belong to their respective owners.

Their appearance does not necessarily indicate sponsorship, endorsement, partnership, or affiliation with SECO Ride.

SECO Ride does not claim ownership of third-party trademarks or copyrighted materials that belong to their respective rights holders.

9. Authorized Personal Use

Customers may access and use this website for lawful, personal, and non-commercial shopping purposes.

You may not:

• Reproduce website content for resale.
• Copy product photographs for another store.
• Create unauthorized merchandise using our brand.
• Scrape or systematically extract website data.
• Frame or mirror the website.
• Remove copyright or ownership notices.
• Use our content to impersonate SECO Ride.
• Register confusingly similar domains or social media accounts.
• Use our brand in unauthorized advertising.
• Create derivative commercial materials without permission.

10. Customer-Submitted Content

When customers submit reviews, photographs, videos, comments, testimonials, or other materials, they remain responsible for ensuring that the content is lawful and does not violate another party’s rights.

By submitting content to SECO Ride, the customer confirms that they own the content or have the necessary authorization to share it.

Customer-submitted content must not contain:

• Copyright-infringing materials.
• Unauthorized trademarks.
• False or misleading claims.
• Defamatory statements.
• Harassment or threats.
• Illegal content.
• Malware or harmful code.
• Private information belonging to another person.
• Unauthorized advertising or spam.

Additional conditions regarding submitted content are described in our Terms of Service.

11. Third-Party Links

This website may contain links to third-party services, including:

• Social media platforms.
• Payment processors.
• Shipping carriers.
• Review services.
• Analytics providers.
• Advertising platforms.
• External websites.

These websites and services are operated independently from SECO Ride.

We do not control and are not responsible for their content, availability, security, privacy practices, terms, products, or services.

Customers should review the policies of each third-party service before providing personal information or completing a transaction.

12. Social Media

SECO Ride maintains social media profiles to publish brand content, product information, promotions, community updates, and surf, skate, and lifestyle materials.

Official social media communications do not replace the policies and order information published on secoride.com.

Customers should remain alert to fraudulent accounts. SECO Ride will not request account passwords, complete payment card information, or banking credentials through social media messages.

13. Advertising and Collaborations

Website and social media content may include:

• Product promotions.
• Brand partnerships.
• Sponsored content.
• Affiliate relationships.
• Influencer collaborations.
• Customer testimonials.
• User-generated content.

When a material commercial relationship requires disclosure, SECO Ride intends to present that disclosure clearly and appropriately. FTC guidance states that necessary digital advertising disclosures should be clear, noticeable, and placed where consumers can reasonably see them.

14. Website Availability

SECO Ride does not guarantee uninterrupted access to the website.

Access may be temporarily limited because of:

• Maintenance.
• Hosting interruptions.
• Security updates.
• Technical problems.
• Platform changes.
• Internet or power outages.
• Third-party service interruptions.
• Events outside our reasonable control.

We may modify, suspend, or discontinue website features when reasonably necessary.

15. Security

SECO Ride uses reasonable measures and trusted service providers to support website and transaction security.

However, no internet transmission, electronic storage system, or online platform can be guaranteed to be completely secure.

Users are responsible for protecting their devices, passwords, accounts, and internet connections.

Customers should never send complete payment card numbers, passwords, banking credentials, or other sensitive financial information through email, WhatsApp, or social media.

16. No Unauthorized Representation

No employee, contractor, influencer, ambassador, affiliate, customer, or third party may make legally binding promises on behalf of SECO Ride unless specifically authorized in writing.

Statements made through unofficial profiles, customer groups, comments, reviews, or third-party websites should not be considered official commitments from SECO Ride.

17. Limitation of Responsibility

To the fullest extent permitted by law, SECO Ride is not responsible for indirect, incidental, special, or consequential losses resulting solely from:

• Temporary website interruptions.
• Customer device or internet problems.
• Reliance on outdated third-party information.
• Unauthorized use of customer accounts.
• Third-party websites or platforms.
• Events outside our reasonable control.

Nothing in this Legal Notice excludes consumer rights, warranties, remedies, or liabilities that cannot legally be excluded.

Massachusetts consumer protection rules prohibit unfair or deceptive business practices, including misleading advertising and failure to clearly disclose relevant purchase information.

18. Reporting Intellectual Property Concerns

A copyright owner, trademark owner, or authorized representative who believes that content on our website violates their rights may contact us at:

Email: customerservice@secoride.com

The notice should include:

• The sender’s full name and contact information.
• Identification of the protected work or trademark.
• Identification of the content in question.
• The exact webpage or location where it appears.
• An explanation of the claimed violation.
• A statement confirming that the information provided is accurate.
• Evidence that the sender owns or is authorized to represent the rights involved.

We may request additional information before reviewing or removing content.

19. Fraudulent Websites and Counterfeit Products

SECO Ride is not responsible for products sold through unauthorized websites, marketplace sellers, social media accounts, or other third parties claiming to represent the brand.

Customers should verify that they are purchasing through an authorized SECO Ride sales channel.

Suspected counterfeit products, fraudulent accounts, or unauthorized use of our brand may be reported to:

Email: customerservice@secoride.com

20. Governing Law

This Legal Notice is governed by the laws of the Commonwealth of Massachusetts and applicable federal laws of the United States, without regard to conflict-of-law principles.

Nothing in this section limits consumer rights that apply under the laws of another jurisdiction when those rights cannot legally be waived.

21. Changes to This Legal Notice

SECO Ride may update this Legal Notice to reflect changes in:

• Website features.
• Products and services.
• Business operations.
• Intellectual property.
• Legal obligations.
• Third-party relationships.

The current version will be published on this page with a revised “Last updated” date.

22. Contact Information

Questions, permission requests, legal notices, or intellectual property concerns may be directed to:

SECO Ride
Surf, Skate & Lifestyle
Ride Your Wave

Leominster, Massachusetts, USA
Website: secoride.com
Email: customerservice@secoride.com
WhatsApp: +1 978-728-2077
Instagram: @secoride